Case Law

Info Edge (India) v. Shailesh Gupta — "Naukri.com" Trademark Case

Ahmedabad, Gujarat

Citation & Court

Info Edge (India) Pvt. Ltd. & Anr. v. Shailesh Gupta & Anr., (2002) ILR 1 Delhi 220, Delhi High Court.

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The Dispute

Info Edge adopted "NAUKRI.COM" in 1997 for its online job-search portal. In 1999, a defendant registered similar domain names, including "NAUKARI.COM," for an identical business. The defendant argued that "Naukri" — the Hindi word for "job" — was purely generic and descriptive of the very service being offered, and so could not function as a trademark at all.

What the Court Held

The Delhi High Court disagreed. Even though "Naukri" is a literal translation of "job," the plaintiff's distinctive use of the Hindi word rendered in English script, continuously since 1997, had made it distinctive of the plaintiff's services and given it secondary meaning in the minds of the public. The Court recognised the plaintiff's established reputation and granted an injunction against the defendant's confusingly similar domain name.

How to Use This in Your Reply

This is one of the strongest available citations for a successful acquired-distinctiveness claim — pair it with Marico v. Agro Tech (Losorb) to show a client or an examiner both outcomes of the same test: what evidence and duration of use actually persuaded a court, versus what didn't. Particularly useful where the mark is a vernacular-language word rendered in Roman script for a business in that same field.

Key takeaway: A translated or vernacular descriptive word can still become distinctive through sustained, prominent, source-identifying use.

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FAQ

Frequently asked questions

In Info Edge (India) Pvt. Ltd. & Anr. v. Shailesh Gupta & Anr., decided on 5 March 2002, the Delhi High Court granted a temporary injunction against the domain name "NAUKARI.COM" and its use to divert users to the defendant's job site. Although "naukri" is Hindi for "job", Info Edge's distinctive use of the Hindi word in English script since 1997 had prima facie given it a secondary meaning.

It supports the argument that an Indian-language word written in Roman script, even if descriptive in translation, can become distinctive through sustained, prominent use. It is most relevant where the word is used for a business in the same field it describes, and it should be backed by evidence of use, sales, advertising and public recognition in objection replies, hearings, suits and domain-name disputes.

No. It was an interim ruling based on evidence of Info Edge's reputation and on the defendant's bad faith in using a near-identical domain to divert traffic. Where use is short or the evidence is thin, courts may refuse protection, as in Marico v. Agro Tech Foods ("Losorb"), where a few years of use did not establish secondary meaning for a descriptive mark. Each vernacular mark turns on its own proof.

Last Note

If your brand could only get one thing right, make it the trademark.

That is what we help you decide. Then we search it, file it, defend it, and keep it renewed for the next ten years — from Ahmedabad, for all of Gujarat.

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